The Helen Squared Chronicles

Content repurposing for lawyers and legal businesses: Getting your content marketing right (Part 1)

If you’re juggling client work and feeling your law firm marketing slipping through the cracks, you’re not alone. For many legal professionals, especially at small law firms, finding time for content marketing to potential clients is hard. But there’s a smart way to handle this: repurposing your existing content. What is content repurposing, and why

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Empowering Legal Businesses through Marketing: An Interview with Helen Foord

Join us for an enlightening interview as we explore the world of legal marketing with Helen Foord, co-founder of Helen Squared. With a career spanning both in-house and agency roles, Helen offers valuable perspectives on the unique marketing challenges that legal businesses encounter. Helen highlights the significance of content marketing in showcasing expertise and fostering

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Standing Out in the Legal Industry: Insights from Helen Burness, Co-founder of Helen Squared

In this interview, we dive into the world of legal marketing with Helen Burness, co-founder of Helen Squared. With a wealth of experience and expertise, Helen shares valuable insights on daring to be different, keeping up with social media trends, and harnessing the power of personal branding. Join us as we uncover the secrets behind

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