Saltmarsh

Insights and ponderings from the wonderful world of legal marketing.

Develop a Marketing Mindset: The Ultimate Legal Marketing Power Move

If you’re anything like me, you built your business to create change in the legal industry. You’re a legal professional with a purpose. You didn’t really sign up for the job of chief salesperson or marketing extraordinaire. But laser-focused legal marketing is your ticket to standing out and bringing in business from potential clients that […]

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Drive Your Legal Practice Forward: Master Marketing Momentum Coaching

If you’re a legal consultant, founder or entrepreneur, you’re in good company. According to a recent report from LexisNexis, 1 in 3 lawyers could be working as legal consultants by 2026. Stepping outside traditional legal practice offers more flexibility and control over your work. At the same time, you are now responsible for bringing in

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Marketing Stories

We all love stories, so I thought November could be a month for telling a few marketing stories and lessons learned along the way. Starting off with and oldie but a goody, as they say: Not storing all your contacts exclusively on social media Despite sounding like a stuck record when advising my clients to

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