What Clients Say
Helen has terrific EQ, true empathy for our customers and an honest and creative energy that is infectious. We worked together recently on a social media campaign and strategy that was very raw and very real for Farillio’s community. I loved every aspect of her work, and every minute of working with her.
What Helen doesn’t know about legal marketing isn’t worth knowing! If you need someone to work with your team that can hit the ground running, advice on marketing strategy and make your brand come to life, whilst not only engaging your clients but your team, then Helen is the person. I work with Helen on a regular basis and she is fantastic, her project management skills and open and honest approach can help you to transform your marketing function.
Any advice you can get from Helen for positioning and branding in the legal space is invaluable. She rocks.
Helen is a breath of fresh air and a true professional. She will quickly understand the true drivers of your business, developing and implementing a strategic marketing plan, powering visibility and brand awareness with an insightful social media strategy. What’s more, her infectious personality encourages long term buy in from the wider team. Helen achieves results – we were lucky to find her and it was a pleasure to work together.
I have long admired Helen’s social media presence and personal brand so when I wanted to conduct a social media review at EIP I couldn’t think of anyone better to work with! Helen produced a social media audit which provided an honest assessment of our current position and offered a range of helpful recommendations. I particularly liked the customer personas Helen creates – they show her ability to understand different sectors and target audiences. Helen delivered personal brand training to a number of fee-earners which was a really interactive, fun, and useful session. Following Helen’s training there has been a marked increase in fee-earners usage and engagement with LinkedIn which is a great endorsement! It was a pleasure to work with Helen again and I would not hesitate to recommend her.
Helen supported the creation of our marketing strategy and building out our value proposition. She is one of the few people in the legal marketing space that really understand disruptive legal companies and what they aim to achieve. She is also collaborative, open-minded and easy to talk to. Thanks for all your help Helen!
Thanks again for all your support in getting the new website over the line.
I think it looks great and am pleased to finally have something we can be proud of.
CEO, NaviStar Legal
Helen Burness is a powerhouse of creative thought and experience. She lives and breathes the legal profession and the changes within it. On one hand, she is a mere mortal like us (professional, capable, can get a job done etc). You expect that, she has an impressive resume! What you don’t expect are her innate superpowers. She generates new ideas at the speed of light. She sees the bigger picture of change in the legal profession and can connect the imaginary dots to pull everything together in words. My favourite superpower is that she can imagine my business as it will be, not as it is right now. She is constantly working her magic to us all to me to see an even bigger, better and more vibrant version of what we want to achieve with our vision. A real-life superhero (but don’t tell anyone, because we want her to ourselves!)
Former CEO of Halebury, Vice President of Elevate
Helen brought new life to the team. She had brilliant ideas and was able to implement them seamlessly. Helen is always thinking outside the box, but as there is literally no one who knows the legal market better as well as the movers and shakers within it, Helen knew how to guide us to develop and implement our vision. On the ground, Helen helped create and developed every aspect of the lawyer and client journey. She also worked on the Halebury flexible resourcing brand, the LPM offering, the co-founders’ personal brands as well as the legal team’s individual brands. Helen found new ways to help us engage with the market, especially via new tech platforms and ensured we had content that focused on thought leadership and led to sales. In short – Helen is phenomenal. I can not recommend her highly enough. She is a rock, one of the smartest most professional people I know and above all, her ability to always give back and to be humble and kind in every scenario means that she is really one of a kind.
Former CEO of Halebury and Vice President of Elevate
Quite simply there is no one better to represent your brand, advise on marketing strategy, brainstorm new ideas with and turn your passion and visions into reality with, than Helen. She is creative and practical, professional and executes brilliantly every time. I have a masterclass in marketing every project we work on together. She took us from a basic brand to a digital strategy, brand relaunch, social media strategy, business development plans and mentored and coached our team of lawyers on personal and professional brand and business development. Helen has the expertise and experience of the biggest law firms coupled with the humility and nimbleness of New Law. She is also a simply fantastic human being. I learn from her every day and with each interaction and if you have the opportunity of working with her or any of her team it will be a winning moment for you. She is a game changer.
Co-Founder She Breaks the Law, Advisor to the Board at NautaDutilh
Helen has been part of the She Breaks the Law story from the start, and was one of the driving forces behind moving it from idea to action. Her role in creating the movement and building the brand and community has been pivotal. She is a brilliant and creative marketing consultant who can help you make impact, with smart and efficient actions.
Next to that, she is a business powerhouse, who knows what it takes to move from early start-up to a more mature stage, without losing the playful and infectious early-stage spirit of opportunities and possibilities. She will guide you in developing an authentic and competitive value proposition, and help develop and implement an actionable plan that will enable you to grow your business in a sustainable way.
Besides her extensive knowledge and experience, she brings lightness and creativity to the table, which is indispensable, especially when the going gets tough.
Helen: despite having worked together for over 2 years now, you never stop to amaze and inspire me. Everything you touch, turns into gold!
Take a peek at the services and packages I offer…
Drop me a line
I love speaking with game changers in the legal industry - or any industry! if you'd like a chat, fill in the form opposite and I will be in touch before you know it.